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AVG Family Safety

Devices supported
Operating system
Windows Mobile
Price *
free of charge
Language of interface
czech, english, french, italian, spanish
Test date
SIP Bench III, 3rd test cycle, Summer 2014

*Prices might change according to the latest company offers


The effectiveness is good on adult content and very weak on other harmful content.
There is no major difference in effectiveness between teenagers and children.
The tool performs better on web than on web 2.0.
The tool performs better with English content, particularly for the underblocking functionality.
Effectiveness score with adult content filtering for users up to 12 year old: 0.0
Effectiveness score with other harmful content filtering for users up to 12 year old: 1.5
Effectiveness score with adult content filtering for users 13 years and older: 0.0
Effectiveness score with other harmful content filtering for users 13 years and older: 1.5
Effectiveness score for users up to 12 year old: 3.0 out of 4 points
Effectiveness score for users 13 years and older: 3.0 out of 4 points


Installation of the tool: AVG Family Safety for mobile phones is delivered as an application which is installed nearly automatically. Therefore the installation process was not tested with regard to usability.
Configuration of the tool: The configuration is limited to an application-based process; configuration steps via web-based access are not provided. The process is mostly comprehensible but context sensitive information are dislocated with regard to the content criteria. The software fulfills user’s expectations, but has only few options to configurate. The overall handling is easy and the principles of use are consistent.
Usage of the tool: The software offers basic functions like URL blocking list and the block access of social websites. The software provides a sensitive alert message but design of alert message isn’t very child friendly. The dialogue between child and parent is not supported. The tool does not have a reporting function.

Usability of the installation process: n/a
Usability of the configuration process: 2.4
Usability of the usage of the product: n/a

Overall score for usability: 2.1 out of 4 points


The tool offers the user to create its own black list. Besides that the software provides a block access and the availability for safe search.


Overall score for security: 0 out of 4 points


Area of needFunctionalitySpecific issuesAssessment
Management Management of User profiles Create several profiles No
Remote Management Manage on various devices No
Monitoring Remote access to monitoring No
Filtering Customisation Topics Customisation of Filtering Topics No
URLs White List Restrict Browsing to White List No
Default White List No
Modification OR Creation No
URLs Black List Creation of User's own Black List Yes
Keywords Keywords Default Black List No
Default White List No
Creation of a User's Black List No
Creation of a User's White List No
Time Time Limit Settings Set a specific time frame or web access duration No
Blocking Message Type Ask for unblocking by parents No
Redirect to safe resources No
Usage Restriction Web Block Access Yes
Monitor Access No
Safe search Availability Yes
Social Networks Block Access No
Monitor Usage No
Personal data Provision Block No
Streaming Block Access No
Monitor Access No
P2P Block the application No
Monitor Downloads No
Skype Block chat No
Block video chat No
Monitor No
Prevent new Contact No
Windows Life Messenger Block chat No
Block video chat No
Monitor No
Prevent new Contact No
Email Block email client and/or webmail access No


Yes / No
I: installation in 3 steps or lessYes
I: choice of installation for beginners or advanced usersn/a

C: different degrees of strength for the filteringNo
C: different content criteria for the filteringNo
C: option to transfer filter configurations between target usersn/a
C: option to transfer filter configurations between devicesNo
C: overall comprehensible configurationNo
C: overall conformity with user expectationsYes
C: overall easy to learnYes

U: alert message in a child friendly languageNo
U: option to customise the reaction in case of blockingNo
U: overall easily operable and comprehensible reportingn/a


The Tool prevents the user from by-passing the filter by:Yes / No
Using the IP address instead of the URLn/a
Using an alternative browsern/a
Changing time and date settings*n/a
Disabling or uninstalling the software without a password*n/a
Closing the filtering tool trough the Task Managern/a
Using a proxy instead of a direct connection to the Internetn/a
Accessing the web-pages through the Google Cachen/a
Reaching a website through translation sitesn/a
Renaming a blocked applicationn/a
Using Safe Moden/a
Filtering Content personalised by userNo
Filtering Content evolving through timeNo
Filtering Multimedia contentYes
Filtering outbound contentNo

Funded by
Logo: EUEuropean Commission

Cybion Online Business Intelligence

Stiftung Digitale Chancen

coordinated by:
Innova - Technology Transfer and Valorisation

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